Targeted Outreach Happening Regarding COVID-19 Pandemic EBT Food Benefits

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From the Broome County Department of Social Services:

BROOME COUNTY, NY – The Broome County Department of Social Services wants to alert
families to a targeted outreach effort by the New York State Office of Temporary and Disability
Assistance (OTDA) intended to increase the redemption rates of Pandemic Electronic Benefit
Transfer (P-EBT) food benefits among certain Medicaid households with children who received
the benefits.

On Monday, November 30th, OTDA sent text messages to approximately 96,000 households of
children whose P-EBT food benefits were issued onto the Medicaid Common Benefit
Identification Card (CBIC) of either the parent/guardian or oldest child in the Medicaid-only
household (P-EBT “Group 2” households), and who have not yet redeemed any P-EBT food

The text message was sent to households which have not redeemed benefits and for which
OTDA has a working cell phone number. The text message reminds them that their P-EBT food
benefits are still available and will provide a link to a webpage with resources to assist them in
creating a PIN for the CBIC linked to the P-EBT account.

The text message was sent from 877-452-0098 and reads as follows:
Your child has been issued P-EBT food benefits that have not been accessed. Visit for info on how to access these benefits.
For more information head to:

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