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Baked Euphoria Holds Grand Reopening

Baked Euphoria in Endwell celebrated its grand reopening.
Baked Euphoria in Endwell celebrated its grand reopening. Business for the cake and pastry shop has exploded, thanks to it being featured on Bakery Boss, which airs on TLC. Baked Euphoria also received a makeover from being on the show.

Owner Bonnie Phelps says the celebration is a chance to showcase the new and improved business and thank the community for its support. She says she has seen a 500 percent increase in business recently. Sometimes the line of customers is out the door.

"The business has grown to extremely high numbers that we never anticipated. We're really excited," said Bonnie. "Not only in our own area, but we've actually found that nationwide our product is being desired, so we've been able to get orders from all over the country asking us if we could ship the kaleidoscope cookies."

"They're just my little snow flakes. Nothing comes out the same. There's different ways and as I've been going along, there's different techniques that you make up yourself. It's fun," said Monique Phelps.

Baked Euphoria is at 2408 Watson Boulevard. Hours are Tuesday through Friday from 9 a.m. to 5:30 p.m., and Saturday from 9 a.m. to 3 p.m.
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